Edward Booty, Founder of reach52, sits down with Rajeev to discuss healthcare access for the 52% of the world left behind by traditional systems. 

Drawing on his experience and knowledge from a career working with consulting firms and pharmaceuticals, Ed designed a model that delivers essential medicines and education to rural and last mile communities, maximising both purpose and profit. reach52 demonstrates how equitable healthcare can be delivered at scale in markets often overlooked by conventional systems. 

By combining tech-enabled solutions, health-worker training, public campaigns, and affordable medicine distribution across India, Africa, and Southeast Asia, reach52 has created a sustainable loop where social impact drives commercial viability.  Rajeev and Ed also explore how purpose-driven business can further close gaps in universal health coverage, the challenges and opportunities of expanding to other regions and how innovation must be used for good. 

Tune in to learn more about inclusive healthcare, social impact, and building sustainable models for change.

It is also available on Spotify and Apple Podcast.

Posted 26/11/2025