A seasoned marketing professional with an HR and Psychology background. Her shift to the creative realm has given her an enriched exposure to different industries such as BPO, Telco, Real Estate, Oil & Gas, Career Development, AI Innovation, and Architecture. She’s had the best of both worlds as she’s worked in advertising and marketing agencies and the brand side, earning her the perspectives and insights necessary to implement copywriting and creative strategies at the most tailored and organic level. She employs a combination of human psychology and AI technology in her works.